Has Wii been whooped?
The numbers certainly look good for the Nex Playground, the viral indoor play system taking over living rooms from Mahwah to Monterey. The company was projected to generate more than $150 million in sales last year and recently secured more than $150 million in new equity and debt financing to fuel its global expansion.
A brand-new Nex System typically retails for around $300 on Amazon, though is currently on sale for just $248 after Prime Day — and right ahead of the busy holiday shopping season. Shoppers say the little yellow-and-blue gadget is reminiscent of the Nintendo Wii, but with some modern upgrades.
Instead of relying on traditional controllers, the Nex Playground uses a built-in motion controlled camera and artificial intelligence to track players’ body movements, letting players jump, dance and move their way through a variety of interactive games. It hosts up to four players at once.
There’s something for everyone, with games spanning arcade classics, theme park-style attractions and even gym workouts. Some parents even say they’re using the system to get some exercise.
“This has been a huge hit for all kids and adults,” one reviewer shared. “So many great options for all ages, playing together as a family and workout options…. It keeps the kids busy for hours while keeping their bodies and minds moving,” they added.
Nex Playground
For access to the full game library, shoppers can purchase a Play Pass, which unlocks an expanding catalog of games updated monthly. Popular titles and characters include Barbie, Teenage Mutant Ninja Turtles, How to Train Your Dragon, Peppa Pig, Care Bears and more.
Beyond its extensive game library and built-in motion-tracking camera, parents also appreciate the Nex Playground’s convenience. The compact console is easy to set up and connects to a TV or projector via a simple HDMI connection making it easy to get started and bring anywhere.
“I have a sense of nostalgia about the Wii system,” another reviewer shared. “However, this little cube is awesome because of its small footprint, super easy setup, no need of a controller to play games, and its mind body engagement for many of its games.”
The Nex Playground is hoth kidSAFE+ and COPPA certified. According to the brand, motion-tracking data is never stored or processed in the cloud, and it’s content is safe and appropriate for players of all ages.
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This article was written by Miska Salemann, New York Post Commerce Journalist. As a Gen Z first-time mother of one, Miska tests baby, maternity and postpartum products ranging from stylish new kids clothes to long-trusted diaper brands with her daughter. She evaluates baby- and mom-approved products for practicality and quality, and consults medical and parenting experts to weigh in on safe ingredients, usage and more. Before arriving at the Post, she covered the lifestyle and consumer verticals for the U.S. Sun.
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